Viral marketing is a huge part of Hollywood now, but this awesome viral prank, from viral market agency Thinkmodo, for the upcoming Carrie remake has set the bar very high indeed, treating the unsuspecting customers of a New York coffee shop to a Carrie White style telekinetic meltdown.
Starring Chloe Grace Moretz in the title role, Carrie is released in the U.S. on the 18th of October, hitting this side of the pond over a month later on November 29th.
